Fortune 500 reach.
Yard sale prices.
Not random blogs. Not pop-up farms. Legitimate journalism.
When Fortune 500 brands don't meet a publisher's minimum bid, the ad slot gets filled with junk. AdYard replaces that junk with your ad — on real newspapers, TV stations, and radio sites — at a fraction of the cost.
Starts at $50. No contracts. No setup fees.
40+
Publisher groups
7M+
Weekly impressions
$0.55
Starting CPM
<48h
To go live
Ads served across publisher networks including
Where your ads appear
Real publishers. Real audiences.
Your ads appear on 40+ publisher groups — the same networks Fortune 500 brands use. Not random blogs. Not pop-up farms. Legitimate journalism.
Major newspapers
Daily papers and digital news outlets with loyal local readership
Regional TV stations
Network-affiliated stations reaching metro and statewide audiences
Radio & public media
Broadcast groups and public radio networks with dedicated listener bases
Local news networks
Community and regional digital media groups serving specific markets
Are you a publisher? Join our network
Same publishers. Same readers. Different price.
How it works
Three steps to below-market ads.
Every display ad slot runs a real-time auction. Publishers set a minimum bid — when no brand meets it, the slot goes dark. That's where you come in.
01
Slot goes unfilled
A reader loads a publisher page. The ad auction runs, but no brand meets the floor price. The publisher would earn $0.
02
AdYard steps in
We work with inventory partners to surface unfilled slots across 40+ publisher groups. Below-floor pricing means everyone wins.
03
Your ad appears
Your creative fills the slot on a real news site. Same placement Fortune 500 brands compete for — at a fraction of the cost.
The value gap
What $50 buys you.
Same budget. Very different reach.
The experience
Live in under 10 minutes.
No calls, no sales reps, no waiting. Here's exactly what happens after you sign up.
Name your campaign
Give it a name, paste your landing page URL, and describe what you're promoting.
Choose your targeting
Pick a tier (run of network, geo, or full targeting), select countries, cities, device type, and content category.
Set your budget
Slide to your budget ($50 minimum). See your estimated impressions and CPM in real time.
Upload your creative
Drop in your banner image — we auto-detect the size. Support for 300×250, 728×90, 320×50, and more.
Pay and go live
Review everything, pay with card via Stripe. We review your creative and your campaign starts delivering within 48 hours.
Pricing
Transparent, pay-as-you-go.
No setup fees. No contracts. Pay only for impressions delivered.
Run of Network
Maximum reach across the entire network. No targeting controls.
- ✓All publisher sites
- ✓All devices & geos
- ✓Highest impression volume
Geo Targeted
Reach users in specific countries and regions.
- ✓Country & region targeting
- ✓Device split (optional)
- ✓Balances reach with relevance
Full Targeting
Complete control — geo, age, device, and content category.
- ✓Geo + age range + device
- ✓Content category matching
- ✓Highest-intent placements
Minimum $50 per campaign (~90k impressions at base rate). Scale up anytime.
What $149 gets you
271K
impressions
135–270
est. clicks
$0.55
CPM (base)
<48h
to go live
Run of Network at $0.55 CPM. Clicks at 0.05–0.1% CTR — industry average for display ads.
Questions
Everything you need to know.
What kind of sites do my ads appear on?+
Major daily newspapers, regional TV station websites, public radio networks, and local news outlets. These are the same sites that Fortune 500 brands advertise on — you're just getting the slots they didn't fill.
Why is it so much cheaper?+
Publishers set a minimum bid (floor price) for every ad slot. When no brand meets that floor, the slot goes dark — publisher earns nothing. AdYard buys those exact slots at below-floor rates and passes the savings to you.
What is CPM?+
Cost Per Mille — the price per 1,000 ad views. At $0.55 CPM, a $149 budget gets you ~271,000 impressions. Simple math, transparent pricing.
Will people actually click my ad?+
Display ads average 0.05–0.1% click-through rate industry-wide. On 270k impressions, expect 135–270 clicks. Display isn't a click machine — it's brand awareness. People see your name, then search for you later.
How do I track performance?+
Your dashboard shows real-time impressions, clicks, and CTR. Add UTM parameters to your URL to track AdYard traffic in Google Analytics or any analytics tool.
How fast do campaigns go live?+
After payment, campaigns are reviewed within 24 hours. Most go live the same day. From signup to serving ads in under 48 hours.
Can I target specific countries?+
Yes. Geo Targeted ($0.85 CPM) unlocks country and region targeting plus device split. Full Targeting ($1.25 CPM) adds age ranges and content category matching.
What creative sizes do you accept?+
300×250 (most common, highest fill), 728×90 (leaderboard), 320×50 (mobile), 300×600 (half page), 160×600 (skyscraper), and 970×250 (billboard). We auto-detect dimensions from your upload.
Ready to run your first campaign?
Upload your creative, set your budget, and go live in under 48 hours.
Start for $50No contracts. No minimums after $50. Cancel anytime.